Since 2012, all the lobsters caught in the Gaspé are identified by a traceability tag that allows to trace the origin of the crustacean. The tag allows consumers to trace the exact origin of the crustacean and, therefore, to have the assurance that they buy a product of superior quality, caught in the Gaspé Peninsula in the greatest respect for the environment. By entering the alphanumeric code appearing on the blue tag, the consumer can view a video of the captain who caught his lobster, discover the name of the boat and its fishing area. This is a unique way to bring consumers and their seafood harvesters closer together!